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Evaluate the following statement: Strategic leaders should always try to pursue a blue ocean strategy because it is the most complex, coveted, and most desirable strategy that exists. I disagree forms should never pursue a blue ocean strategy because it's much too complex I agree: hirms should pursue a blue ocean strategy because it's harder for competitors to replicate.
I agree; firms should always pursue a blue ocean strategy because the benefits outweigh the cost I disagree: firms should only pursue this strategy if they are able to reconcile the tradeoff's of each generic strategy