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Answer :

According to NAVTEQ, the subsidization breakpoint for location-based services measures: an application user's willingness to pay.

NAVTEQ is an American Chicago-based organization that is saddled with the responsibility of providing the following services:

  • Base electronic navigable maps.
  • Geographic information system (GIS).
  • Traffic and location data.

A measured service allows location-based service providers to monitor and measure the level of service used by various clients with respect to subscriptions.

According to NAVTEQ, the willingness of a software application user to pay is measured based on the subsidization breakpoint for location-based services.

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