How did changing its name impact Zion National Park?

By changing its name to Zion National Park, the park appealed to a new group of people, allowing the number of visitors each year to stay the same.
By changing its name to Zion National Park, the park became easier for people to identify, resulting in an increasing number of visitors.
By changing its name to Zion National Park, the park became more difficult for people to identify, which led to fewer people visiting the park each year.
By changing its name to Zion National Park, the park required rebranding, which cost a lot of money and led to the park going bankrupt.