Answer :
Specific, goal-directed research conducted by a company to design new innovations is called research and development.
Research and development
(R&D) can be used as a benchmark for
determining an organization's commitment
to innovation (introduction of something
new). Companies can design new products
and improve their existing offerings through
R&D and which allows it to stay ahead of its
competition without relying on other ways
to innovate such as engaging in mergers
and acquisitions or partnerships. R&D is
defined as those activities that are part of
the development process, that companies
undertake to introduce new products and
services to market and add to the company's
net income.
Research and development is the process
by which a company uses new ideas to
develop new technologies, products,
services, and systems. Products will be used
in the business or for sales. Usually the goal
of research and development is to increase
company profits.
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