Answer :
Cold calls and telemarking have become less popular over time, primarily because their sucess rate is faily low.
Cold calling is a form of telemarketing activity. Cold calling happens when a marketer calls a potential customer who had no prior interaction to a product with aims to socialize the product. Cold calling aims at people who have not express their interest in the product but concluded in the product's target market. On the other hand, warm calling is the socialitation of a customer who previously had express interest in a product.
Telemarketing is a direct marketing method over telephone. internet, or fax.
In the recent year, cold calling has very low succes rate. Cold calling tends to make people uncomfortable because it takes time to take the phone. Many companies are no longer desire to do cold calling. Many have move into social media marketing, or even robo-dialing.
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Complete Question:
Cold calls and telemarketing have become _____ over time, primarily because their success rate is _____.
a. less popular; fairly low
b. low more popular; steady
c. more popular; fairly high
d. high less popular; steady
e. Cold calling is no longer practiced